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The MSDW Podcast

The MSDynamicsWorld.com (MSDW) podcast explores news, ideas, and events in the Microsoft Dynamics ERP and CRM community.
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Now displaying: October, 2020
Oct 16, 2020

Samuel Adranyi is a Microsoft MVP who brings his expertise to the local, regional, and international Microsoft Azure and Power Platform communities. He tells us about his own professional development, the decision to move back to his home country of Ghana from a role in the US, and what he is doing today to encourage others to gain expertise in Microsoft technology. He has organized local events, he mentors students on developing their professional skills, and he is an active content creator across his own blog and podcast, as well as on YouTube and other social media.

We talk about how he has focused his community efforts since returning to Ghana, some of the most promising tech for students and others looking to gain new professional skills, making cloud technology more accessible in Ghana, and Samuel's experiences as an MVP so far.

Show Notes

  • 2:00 - About Samuel's community activities, professional interests, and moving back to Ghana from the US
  • 4:30 - On making an impact in the West Africa Microsoft community
  • 7:00 - How Samuel got interested in IoT
  • 9:30 - What is the IoT readiness level of organizations today?
  • 11:30 - Bringing IoT to Power Platform
  • 14:30 - Samuel's award-winning COVID-19 IoT solution
  • 18:15 - Making cloud tech more accessible in Ghana - payment method challenges, Azure data center proximity
  •  21:00 - Traction in the Microsoft developer community
  • 22:45 - Samuel's podcast featuring young technologists from Africa and around the world
  • 27:30 - On becoming an MVP, ramping up podcast and video efforts.
Oct 14, 2020

This episode of the MSDW Podcast is sponsored by dotdigital. Find out more about their Microsoft Dynamics offering here.

As marketing technology continues to evolve, so does thinking on where it can deliver the most impact in an organization. The marketing-to-sales funnel remains the most common way to deploy marketing automation tools, but Dan Griffin of dotdigital makes the case on this episode that the organizations should be pushing for customer engagement that encourages more of their own departments to communicate across channels. Customer service, product managers, and others have a lot of value to add to the customer experience after the sale is made, and the digital tools that marketers understand best today could be brought to bear with the right planning, says Griffin.

We also discuss the evolution of the Microsoft channel when it comes to delivering martech solutions. System integrators and agencies will deliver marketing solutions quite differently. And today's economic climate has led customer to ask their service providers to help them deliver digital marketing capabilities  in new and more efficient ways.

Show Notes:

  • 3:15 - dotdigital's latest efforts in the Microsoft channel to deliver marketing technology
  • 5:00 - What does martech mean to partners today?
  • 7:30 - The current landscape has forced customers to do more with less, and they are finding out why digital matters in areas like account-based marketing, top of funnel brand marketing, etc.
  • 9:30 - Companies are beginning to understand the value of marketing to their customers
  • 11:30 - How well do different types of Microsoft partners - systems integrators vs agencies - approach the challenge of digital marketing solutions
  • 18:00 - More ideas on using marketing-based tools to improve engagement across the customer lifecycle
  • 21:30 - Why you want your organization focus more on process to improve metrics
  • 23:00 - How the Microsoft community's marketing conversations have evolved in the last six months
Oct 6, 2020

Blue Horseshoe Solutions holds a notable role in the history of Microsoft's enterprise ERP development. The firm was founded in 2001 and some if its own modules for warehouse and transportation management have become part of Microsoft's core ERP products, first with Dynamics AX and now Dynamics 365 Supply Chain Management.

 

On this episode, sponsored by Blue Horseshoe, Steve Shebuski, vice president of digital transformation, and Mike Castelluccio, partner director, discuss some of the standout features and differentiators in Dynamics 365 Supply Chain Management today and how Blue Horseshoe has moved their own roadmap forward alongside Microsoft. They explain why the future of supply chain innovation will be in the cloud, still working with ERPs like Dynamics 365 but available as a service rather than a deep customization.

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