Newly awarded Microsoft MVP Steve Mordue has never shied away from the challenging issues that partners face both in their day to day work and in long term business planning. A veteran of the Salesforce ecosystem who transitioned his consulting business to Dynamics CRM several years ago, Mordue now runs RapidStart CRM, an ISV that offers tools that improve user adoption of Dynamics 365.
As we move deeper into 2017, Dynamics 365 professionals are awaiting the next phase of the suite’s position in the CRM market, namely with its planned SMB, or “Business Edition,” sales and marketing apps. Once a skeptic, Mordue says he has been won over by Microsoft’s efforts on the buildout of these apps so far. But questions remain, among them: